The Brand Growth Journey
This is my complete framework that combines clarity, strategy, and design to give you a brand that evolves with you, attracts high-value clients, and positions you as the authority in your space.
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Most branding focus or stop at visuals, this goes deeper.
The Brand Growth Journey is built in three phases:
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Phase 1: Strategic clarity that attracts the right audience.
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Phase 2: A brand identity that communicates your authority.
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Phase 3: Ongoing support so you don’t slip back, but continue to grow.
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Each phase builds on the last, guiding you from defining your positioning, to creating an identity that magnetises clients, to keeping everything consistent as your business scales.
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By the end of the journey, you don’t just have a better-looking brand, you have the strategy, design, and direction to raise your prices with confidence, attract premium clients without chasing, and finally feel proud of every touchpoint.
Let Me Guess, Right Now...
You’re showing up and putting in the work, but people don’t instantly see your value. Instead, you’re stuck explaining yourself in long DMs while others with book the clients you want.
You’re drained from giving so much but not seeing results that match your effort. You know you’re meant for more, and it feels unfair that less talented competitors are being chosen
You feel embarrassed sending people to your page or website, because it doesn’t reflect the true quality of your service and deep down you’re tired of feeling like your brand makes you look “basic”
You’re ready for the next stage of growth. You want to attract better clients, charge more, and step into bigger opportunities
But Imagine If:
You opened your DMs and instead of another time-waster or freebie-hunter, it was someone saying, “I’ve been waiting for this, how do I book?”
You stopped feeling nervous before sales calls because you knew they already saw you as the authority, and the call was just about details, not proving your worth.
You woke up, checked your phone, and saw notifications from clients who value your expertise
You looked at your own Instagram and website with pride instead of cringing, because you're 100% certain it's not scaring away your dream clients as it was built to attract them
What's Included:
What's Included:
Phase by phase, your brand evolves
Phase 1 - Brand Strategy
This stage lays the foundation for your authority. Together we’ll refine your positioning so your brand stops blending in and starts standing out as the only choice for your clients. By the end, you’ll know exactly how to speak to the people who are ready to invest, communicate your value without second-guessing, and confidently charge the prices you know you deserve.
Phase 2 - Brand Design
This is where your strategy turns into visuals that finally speak for you. No more “pretty but sameish” designs that blend in, your identity will communicate authority, expertise, and high-value before you even say a word. Instead of clients questioning your worth, they’ll feel it the second they land on your page. By the end, your visuals won’t just match the level of business you’re running, they’ll elevate how your industry sees you and position you as the go-to authority.
Phase 3 - Brand Growth Partnership
This is where the rebrand turns into real, lasting growth. Most businesses lose momentum after a rebrand, messaging drifts, consistency fades, and they end up right back where they started. With me as your partner, that won’t happen. You’ll have ongoing direction that keeps your brand sharp, your content aligned, and your growth compounding month after month. This isn’t maintenance, it’s the stage where your brand starts working harder than you do, building authority, attracting opportunities, and supporting the bigger business you’re creating.
Clients Results
From Feeling All Over The Place To Finally Having A Brand That Makes Sense
Didn’t know how to describe what made them different → Left with crystal-clear clarity
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Had a brand that felt scattered → Now everything fits together and makes sense
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We stripped everything back and uncovered the heart of their brand. What makes them different. How to say it so people get it. And how to show up with confidence without needing to try a hundred random strategies.
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Now they have a brand that feels like them, a clear direction for growth, and the confidence to show up without second-guessing. Instead of chasing clients, they know how to attract the right ones.
The Clarity Experience
Phase 1 Only
This package is perfect for:​
If you’re trying to shift your audience, attract a new type of client, or finally get taken seriously in your space, this is where you start. This gives you the clarity to actually understand what your ideal clients need to see and hear from you. We’ll break down your positioning, messaging, and audience psychology so that you stop attracting the wrong crowd and start pulling in the people who are ready to pay your rates.
What's Included:
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In-depth Brand Discovery Session
We’ll dig into your goals, values, and vision so your brand's strategy is built to attract premium, aligned clients who are serious about investing. -
Full Brand Strategy Document
You’ll walk away with clarity on your ideal client’s psychology, your market positioning, messaging, and competitor gaps, so you know exactly how to stand out and communicate your value with confidence. -
1-Hour Strategy Activation Call
I’ll walk you through how to apply your strategy to your content, offers, and client touchpoints, so you leave knowing exactly what to say, post, and show to consistently pull in the right clients.
Timeline: 1 Month Partnership
Investment: Starts from £2000 (approx $2700)
Payment plan start from £1,000/month (approx $1350)
The Authority Experience
Phase 1 and 2
Strategy gives you the clarity to attract the right audience, it’s the foundation everything else relies on. But clarity alone only gets you so far. This experience is where we build on that foundation and create an identity that matches the stage of business you’re really in. We are visually proving your authority, so you’re not relying on messaging or content alone. This is where your brand stops being something you have to constantly explain, and starts magnetising the clients and opportunities you want because the outside finally matches the inside.
Everything in The Clarity Experience plus:
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Cohesive Identity System
Logo variations, typography, colour psychology, and brand marks, all created to reflect your positioning and attract the clients you actually want, not just to look “pretty”
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Strategic Visual Design
Every design choice is built around your target audience, long-term goals and USPs, so your visuals aren’t just aesthetic, they actively support your next stage of growth, revenue and opportunities.
Timeline: 3 Month Partnership
Investment: Starts from £4500 (approx $6150)
Payment plan start from £1,000/month (approx $1350)
The Growth Experience
The Full Transformation
This package is perfect for:​
You’re ready to reposition your brand for success and need more than visuals, you want a website that acts as an extension of your strategy. One that pulls people in emotionally, makes premium clients feel like you’re the obvious choice, and builds connection before they even enquire. Every page is crafted to carry your positioning, voice, and vision seamlessly, so when the right person lands on your site, they already know you’re the one they want to work with.
Everything in The Authority Experience plus:
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Custom Website Design
4+ page custom design on Wix or Squarespace (Home, Services, About, Contact, plus extra pages as needed). Built as a natural extension of your brand strategy and visuals to tell your story, build trust, and connect with premium, aligned clients. -
Story-Driven Copy Flow
Each section is designed to highlight your authority, uniqueness, and speak to your clients’ psychology, creating that “I need her” feeling as they read. Includes copywriting templates, light editing, and support to help you communicate with clarity. -
Seamless Client Journey
A site that guides visitors naturally from first click to enquiry, giving them confidence in you and your services before they even reach out. -
Launch Support & Guidance
Two rounds of design revisions, 14 days of aftercare, and tailored video tutorials on request. Fully optimised with on-page basic SEO to increase visibility and attract the right clients.
Timeline: 5 Month Partnership
​Investment: Starts from £8000 (approx $10,700)
Payment plan start from £1,000/month (approx $1350/month)
Hey, I'm Shaneé
Cat Lover | Lychee Cocktail Drinker | Caribbean Representing 🇯🇲🇬🇩
For the last 5 years, I’ve partnered with ambitious, women-led service based experts to build brands that do more than ‘look good.’ These are brands that command higher fees, attract the right clients, and create long-term growth.
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I started this journey from my uni bedroom, balancing lectures with client work and proving that you don’t need to take the ‘safe route’ when you know you’re meant for more. That same drive fuels how I work with my clients today.
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Branding isn’t just design. It’s strategy, structure, and positioning that influence how your business operates, markets, and scales.
My role as a Brand Growth Director is to help you connect those dots so your brand doesn’t just exist, it actively drives the next level of your business.
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If you’re ready to stop piecing it together and start building a brand that truly supports your growth, you’re in the right place